rue neuve Archive



novembre 2015




Written by , Posted in Shops

Share on Pinterest

Hello les filles !
Il y a peu j’ai été faire un tour dans une des boutiques ERAM à Bruxelles, Rue Neuve. J’ai été frappée par le choix énorme que proposait l’enseigne. En fait, tout ce que vous pourriez avoir besoin : une paire de baskets, des cuissardes, des bottes en cuir, des derbies, des bottes fourrées, biker..s’y trouve! Vraiment un choix énorme tant pour femmes que pour hommes et enfants, du made in France, et un acceuil très sympathique 🙂
J’ai fais un tour, pris en photos mes favoris, et suis repartie avec une paire…devinez laquelle?
Bonne journée! x

Hi girls!
Recently I’ve been to one of the ERAM’s boutique in Brussels, rue Neuve. I was surprise but the huge choice they proposed. In fact, they’ve all you need : sneakers, over the knee boots, leather boots, derbies, winter boots, biker boots, …Really the offer is big and made in France for women, men and kids, with a very nice welcome of the staff. I came i saw i conquered : and left with a new pair !
Guess which one?
Have a nice day 😉
Capture d’écran 2015-11-20 à 08.53.55
DSC_1291 DSC_1292 DSC_1293 DSC_1294 DSC_1298 DSC_1300 DSC_1301 DSC_1302 DSC_1304 DSC_1305 DSC_1306 DSC_1308 DSC_1309

Capture d’écran 2015-11-20 à 08.54.12

City 2 Shopping Center
Rue Neuve 14
02 218 68 05

Westland Shopping
Boulevard Sylvain Dupuis 433

Rendez-vous sur Hellocoton !
Share on Pinterest



novembre 2013



Isabel Marant for H&M

Written by , Posted in Creators, events, isabelmarant

Share on Pinterest

Wake up at 6. Drink a cup of coffee, have a shower, send a message to your friend who’s already in the line. « They just placed a barrier behind me, hurry up, we’ll make you pass discretely ».

While I’m drying my hair, I’m thinking. I’ll take a cab, there’s absolutely no way for me to take the tram so early with this cold. Call the cab. Ask the boyfriend to borrow his visa (when you have a LITTLE problem with saving money, never EVER get a visa). Forget your keys cause you’re in a hurry.

Get in the car, « Rue Neuve s’il-vous-plait ». 10 minutes later, I’m in the big street, almost running. I arrive at H&M’s corner, I’m surprised, only around twenty girls in the place. Wanna join my friend, but the big guy says « no, the groups are already made ». I thought there was no group?  Fuck. Anyway, I find other friends in the second group, I’m happy. Talk, talk, freeze, talk, and retalk. Tic Tac Tic Tac.. 5 minutes left. The H&M people arrive and explain us that there wont be any group, we’re all gonna enter together. I’m afraid. OMAGAD I’m gonna die, someone is gonna run over me, clothes will be destroyed, world war III this is it !

Tic tac tic tac, the doors are slowly opening. LET S GOOOOOOOO !!! Everybody’s running, I arrive at the end of the shop, laughing like crazy cause I’m actually part of this madness,  I’m taking everything I can, no time to check the sizes, the models or anything.

I find my friend between two clothes racks, we have both 5 shopping bags full of clothes. H&M guys tell us we cannot try the clothes in the middle of the shop, fitting rooms are made for that, hello, we’re not animals, we’re civilized. Well, that’s true, lets get human. After 10 minutes waiting, we’re in. When in the fitting room, it’s like the most random shopping session ever. Try your clothes, ask you friends if it suits you, take selfies in the mirror. Go out, ask yourself what you want to keep or not. I WANT EVERYTHING FOR CHRIST’S SAKE! Talk to people, exchange pieces for others, laugh, calculate how many time it will take to reimburse your friends/family/the bank (just kidding) , make your choice, go to the cash desk, PAY (ouich!), say goodbye to the super gentle H&M people, and feel the pleasure of finally having what you wanted, what you deserved !

Honestly, I never did anything like this before, but as a huge fan of Isabel Marant, even if i hesitated for a while, I decided that I needed to go and to live this kind of experience at least once in my life. And I’m not disappointed. I liked everything : waiting and talking during  2 ours in the line, feeling the adrenaline getting stronger and stronger, running like a fury to the clothes, try them, and the H&M team was really nice. It was absolutely not the craziness I expected, everybody was happy to be there and the atmosphere was friendly.

Wondering what I got right? Only two of the four items I took are on the pictures 😉

See you in the next posts fellas…



Rendez-vous sur Hellocoton !
Share on Pinterest